Federal Rules Impact the Intake Process In January of 2022, new protections were enacted under the No Surprises Act to prevent surprise medical bills for patients. The rule impacts patients who have insurance, those who are uninsured, and those who are insured but decide NOT to use their health insurance. The new protections ban the…
Prioritize Patient Intake
Do Not Wing It! Despite its importance, the intake process is often given low priority. To give patients the best experience possible, develop a process before they even step foot in the office. The intake process allows the clinic to collect history and demographic information as soon as a patient schedules an appointment. It is…
Reference Documents- Compliant Marketing
Download Reference Documents We have collected several references that address the rules and regulations surrounding compliant marketing. Be sure to download a copy for your compliance manual. You will want to give this serious consideration prior to creating policy and procedures for the clinics marketing strategy. HHS Revisions to the Safe Harbors Under the Anti-Kickback…
Chiropractic Marketing Funnel and Lifetime Patient Loop
Download Support Tool This support tool will assist the clinic in understanding the cycle of bringing a new patient to your door. Take a moment to review the clinics current marketing strategy and analyze how your marketing flow compares. Make improvements where necessary. Marketing Flowchart
Presenting a Post-Lecture Offer for New Patients
Health-focused workshops are a great way to increase awareness about chiropractic and help others learn about a doctor and a clinic. If your clinic decides that a healthy lifestyle workshop or other public discourse is a good fit for your marketing approach, the dialogue below could add to your success. Audio Learners Audio learners need…
Offer a Screening Service
What is a screening? The definition of a screening, courtesy of our friends at Broadcast Wellness- Screening Experts is a process of surveying and evaluating an individual to detect distinct warning signs or symptoms of specific, non-optimum, physical conditions. The results of these actions are: Early detection and intervention allow recommended treatment to be most…