Mississippi Chiropractic Association Spring Seminar

April 1st, 2023
8:00 AM – 3:30 PM

Holiday inn & Suites
112 Ridge Way Flowood, MS 39232

Be Brilliant In Your Office: The Key to Higher Reimbursement and Lower Risk

Presented by April Lee, D.C., CPCO

Often Chiropractors are looking for the best new marketing plan or gizmo. While telling the chiropractic story at marketing events, sharing your experience as a chiropractor, and inspiring attendees to come under chiropractic care in your office is a fantastic way to grow your practice, more doctors are living in fear about the compliance issues that can accompany marketing today. Seems like since the discovery of Chiropractic, offering a free exam, and/or x-rays has been one of the best ways to help patients learn what chiropractic care can do for them. Unfortunately, this process runs afoul of certain Federal and State regulations that prohibit inducements. You want to be compliant but are not sure how to continue marketing in this way AND stay compliant with all the rules. All is not lost!

At the end of this program, the attendee will be able to:

  • Confidently execute the basics of front office compliance procedures for a new patient, whether cash, insurance, or Medicare
  • Recognize the differences between acute, chronic, and maintenance care based on patient type and therefore avoid the risks associated with missteps in this area
  • Be an extra set of eyes and ears, as a CA, to know Medicare’s guidance on Federal Program requirements for documentation and medical necessity
  • Apply the basic rules of coding to chiropractic procedures and diagnosis
  • Locate and understand the Medicare Local Coverage Determination (LCD) for your state including all the rules and guidelines
  • Be aware of the federal and local financial policy guidelines of discounting and inducements and apply the rules to everyday practice
  • Understand the rules for compliant marketing and what you can give away on a first visit